| We
understand that you need
a repository to store all
your campaign content. We
have not only created an
efficient library but also
designed a structure for
easy storage, categorization,
and retrieval. You can store
reusable content and assign
it some category for better
management. Vanilla\Connect uses two different content types to differentiate between template content and dynamic content. Template has complete content that can be used as it is in your campaign. Dynamic content is meant for dynamic campaign but is not complete and must be part of a template. |
 |
| Content
Approval Process: |
| - |
Our
system allows you to create
contents and put it in draft
mode so that these contents
won't appear for selection
during campaign creation.
This is helpful when you
are still working with the
content or it's not approved
yet by your management.
Once approved or satisfied,
you can publish them so
that it can be used in campaigns. |
|
| Dynamic
Containers*: |
| - |
This
section allows you to map
the target segment of subscribers
with the appropriate dynamic
content and use these containers
in your campaign so that
our system will automatically
merge the dynamic contents
based on the segmentation
criteria. The wizard is
very simple to use but yet
powerful. Just select a
list to which the Dynamic
campaign needs to be sent
and associate which segments
of that list should receive
which dynamic content. It's
that simple. |
| - |
Benefits:
The email marketer's challenge
- send relevant content
to your subscribers - will
no longer be an expensive
proposition or an exercise
in futility. Vanilla\Connect's
Dynamic Containers will
add one more arsenal in
your war chest to just accomplish
that goal. |
| * |
(only for clients with professional edition) |
|
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